What are some steps I should consider before building my team in the US?

Companies cannot outsource the job of figuring out the market and getting to a repeatable, profitable and scalable sales model. This will usually require the presence of one or two founders in the country. “Hiring a sales guy” before you figure out the market almost always goes wrong. The right people to figure out the market and the sales strategy are the founders. Sales guys - and channel partners - come later. 

Some steps to consider:  

• Figure out our ONE IDEAL CLIENT PROFILE (ICP)
• Figure out the SINGLE USE CASE we would focus on
• Proving that our ideal client demographic would pay
• Figuring out the best way to find and sell repeatedly to that one demographic
• Hiring one or two external sales people who are a good fit for that particular sales model (e.g. know the demographic, the industry dynamics, the business problem)
• Scaling that later with additional sales people