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We are some of the key issues for international growth?

1. Making money

To make money the international companies need to understand the target market dynamics, what is the pain the offer solves, why people buy, what prevents them from buying, how is the business model,  service expectations, demographics, ecosystem insertion. These are all  money in behaviors, which are different from location to location. Getting the right market fit, enables companies to achieve revenue growth

and the company receives a better “investment grade” qualification.

2. Saving money 

To save money, companies need to understand the underlying rules and regulations on how a business works. It’s fairly easy to incorporate a  company, but to obtain optimum operations, the foreign entrepreneurs  usually bring their experience which does not translate to the US business,  regulations, taxation, hiring, etc. All of this also considering the cross-border impacts in the headquarters. The cost of the back and middle office operations has been a huge hurdle for attracting new companies.

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